Logo Design and Branding Questionnaire

Business Name *

Contact Person *

Designation *

Phone *

Email *

Company Insight

When was the business founded?

What keywords or phrases might be associated with your business?

Who are your main competitors and how do you differ from them?

What is your business short term, medium term and long-term goals?

Design

What style of logo do you envisage? (Please check box or boxes).

Lateral symbol
Symbol above
Enclosure
Text only

Where will your logo be used?

Should the logo be simple in its form or detailed? (Consider the above answers. Detailed logos will lose legibility at small sizes).

Do you have any special visual styles you’d like the logo to have? (Consider if the logo should represent the company age i.e., a vintage style or if it should hold a modern quality).

Do you have a preference for any colors?

Are there any colors which should be avoided?

Do you have any previous logo, please upload.

Click or drag files to this area to upload. You can upload up to 10 files.

Do you have any logo sketch, prototype or elements that you would like to be considered.

Click or drag files to this area to upload. You can upload up to 10 files.

Should your tagline (if any) be included in the logo?

Please state the brand names of logos which appeal to you.

The Practical Bits

Is there anything else you’d like to state which would be useful to the project?

Is there anything else you’d like us to know?

Logo Design and Branding Questionnaire

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